Our expertise

We develop growth strategies to turn your vision into tangible results. Our approach combines a strategic audit, market analysis, target segments, go-to-market planning, and tracking of key success metrics, ensuring sustainable and profitable growth.

• Strategic Audit and Positioning
• Go-to-market planning
• Market analysis and target-segment identification
• Customer Journey and Conversion Funnel Creation
• Key Performance Indicator (KPI) Analysis

Operational Structure and Efficiency

When growth, overload, or uncertainty start to take over, your business benefits from better structure. We help leaders bring order to their operations: clarify roles, prioritize what matters, and put simple processes in place so teams move in the same direction. The result: less time spent on internal management, more time focused on leading.

• Assessment of strengths, bottlenecks and areas of loss (time, money, energy)
• Clarifying roles and responsibilities within teams
• Project prioritization and executive team alignment
• Implementation of simplified management processes and tools
• Rigorous tracking of priorities and ongoing projects
• Realistic, Actionable Short-Term Action Plan

Stand out with a professional, consistent, and memorable brand identity. boutique-d helps you define a unique positioning, create a compelling visual identity, and deliver a clear message that connects with your audience.

• Visual identity redesign
• Brand Guidelines Creation
• Brand Platform Development
• Crafting a coherent, compelling brand message
• Creating Storytelling Frameworks for Your Communications
• Video Production: Directing, Filming and Editing

Build your brand’s profile with our communications strategies. From crafting key messages and collaborating with influencers to creating engaging content, we help you build strong, credible visibility.

• Strategic Internal and External Communications
• Multiplatform Content Strategy
• Press release writing and media pitching
• Public Relations Campaign Development
• Influencer strategy

Increase your visibility with turnkey solutions: advertising strategy, video production, SEO content optimization, social media management, relationship marketing and performance analysis. We ensure a consistent, effective online presence focused on achieving your business goals.

• Advertising strategy: digital and traditional
• Video production and commercial direction
• Content optimization and SEO
• Social Media Management and Engagement
• Relationship marketing strategy implementation
• Analytics, Optimization & Performance

A high-impact digital experience

Our approach incorporates user-centered design principles and in-depth UX insights to ensure that your brand is not only memorable, but also connects intuitively with users across every digital touchpoint. By balancing user needs with business value, we define your brand promise and what makes it unique, ensuring that your image stands out and drives your key metrics.



• eCommerce Strategy & Experience Design
• High-fidelity prototyping and design systems
• Digital Product Strategy, Development, and Operations
• Part-Time Digital Transformation Consulting
• Go-to-Market Roadmap Planning and Prioritization

With boutique-d, you benefit from impact-focused strategic guidance that combines expertise, technology, and marketing intelligence to take your business to the next level.

The Team

Pierre is a strategic executive with more than two decades of experience in marketing. He has recognized expertise in leading multidisciplinary teams, building brand awareness and achieving ambitious revenue targets. His approach: turning leaders’ vision into tangible results through growth strategies that bring together positioning, go-to-market execution and rigorous tracking of key performance indicators.



A specialist in data-driven decision-making and creative consulting, Pierre is committed to innovation, revitalization and developing forward-thinking offerings. From strategic audits to identifying target segments, he has demonstrated his ability to drive sustainable, profitable growth and lead teams to success

Contact Pierre to take your business to new heights.

As a marketing professional, Véronique is known for her unique ability to catalyze innovation within teams while ensuring business objectives are met. With over 15 years of experience in dynamic, demanding environments, she has developed multidisciplinary expertise that positions her as a strategic and operational leader.

Her career is marked by concrete successes in developing and implementing impactful go-to-market strategies. Véronique excels at turning innovative ideas into tangible initiatives that drive growth and strengthen market presence.

Her approach is action-oriented, focused on experimentation and continuous improvement, making her a major asset to any organization looking to innovate and excel in today’s marketing landscape.

Contact Véronique to optimize your online presence, ensure the success of your advertising campaigns, and achieve ambitious business goals.

Claude is a strategic creative with more than two decades of experience in the world of visual communications. He has recognized expertise in video production, graphic and web design, and brand development, gained through a rich and multidisciplinary career.

After 13 years in advertising graphic design and 8 years as a television commercial director, Claude continued his rise as a manager at major companies, where he led video production, graphic design and web design teams. This experience enabled him to combine creative vision with strategic leadership to drive the performance of innovative brands.

Focused on quality, consistency, and impact, Claude transforms ideas into powerful visual stories aligned with his clients’ business objectives.

Claude is also the founder of Agence A Vos Marques.

Contact Claude to turn your ideas into visual content that leaves a lasting impression.

Sylvain has been working in the marketing industry for over 30 years. A recognized executive, he has held leadership roles within major national organizations, where he distinguished himself through his

brand repositioning and the rollout of growth marketing strategies in highly competitive and rapidly changing environments.

Accomplished manager, he has led multidisciplinary teams and spearheaded high-impact integrated marketing initiatives. A motivating leader, he creates environments where

commitment, innovation, and sustainable performance coexist.

His signature approach: combining strategic vision with executional rigor to transform marketing into a true growth driver, aligning organizations around clear, consistent and differentiated positioning.

Ready to challenge convention and give your brand its competitive edge back? Sylvain is the expert you need.

Ivo is an eCommerce and digital product expert with more than 20 years of experience designing user-centered solutions for international brands, fast-growing SaaS companies and high-volume online retailers.

Strategic and passionate about user experience, he excels at creating digital experiences that convert, evolve, and captivate. Whether working on mobile apps or complex eCommerce platforms, Ivo connects business objectives with intuitive design, drawing on in-depth UX analysis, data, and cross-functional collaboration to drive product growth and customer satisfaction.

As a passionate builder and systems thinker, Ivo approaches every challenge with curiosity, pragmatism, and empathy, creating meaningful experiences that balance user needs with business value.

Need digital products that connect with users and improve key metrics? Ivo is the expert you need.

Mutual commitment

Each fee is based on an analysis and an open discussion, ensuring that our solutions meet your needs while respecting your reality. We offer realistic pricing tailored to your goals and available resources.

Once this has been agreed upon, we need to establish regular availability, which must be respected. It is essential that we move forward together and that you remain informed about the progress of our mandate. The commitment is too important to take lightly—your success is the outcome of our journey.

We understand the importance of trust and will do whatever it takes to earn it

Pierre Dessureault, Founder and Partner